Blair's committee spent the most on television advertising in the quarter, with 57.7% of this total ($11,586) going to Wmbd in Irving. Table 1 below shows the distribution of how Blair's committee spent its money in the fourth quarter.
Table 1: Fourth-quarter spending by purpose
Purpose
Amount
Percent of total spending
Television advertising
$20,085
42.2%
Mailing
$14,250
29.9%
Yard signs
$4,200
8.8%
Radio advertising
$3,356
7.1%
Staff salaries
$2,500
5.3%
Production media expenses
$1,150
2.4%
Online advertising
$1,006
2.1%
Printing
$419
0.9%
Voter texting
$343
0.7%
Food
$312
0.7%
Table 2 below shows the top 21 largest single expenditures during the quarter.
Table 2: Largest expenses of the fourth quarter
Recipient
Date
Amount
Purpose
bamdesign.net
2018-10-23
$9,850
Mailing
Wmbd
2018-10-24
$7,990
Television advertising
Comcast Spotlight
2018-10-19
$5,998
Television advertising
bamdesign.net
2018-10-14
$4,400
Mailing
bamdesign.net
2018-10-04
$4,200
Yard signs
Wmbd
2018-10-29
$3,596
Television advertising
Cumulus Media
2018-10-31
$3,356
Radio advertising
Comcast Spotlight
2018-10-26
$2,500
Television advertising
Alanna Holly-Wizieck
2018-12-26
$2,500
Staff salaries
Totally Kreative Video LLC
2018-10-16
$1,000
Production media expenses
Darnall Printing
2018-10-01
$419
Printing
Google LLC
2018-11-06
$350
Online advertising
DPI Federal Account
2018-11-13
$343
Voter texting
Lucca Grill
2018-10-04
$259
Food
Facebook, Inc
2018-10-29
$250
Online advertising
Facebook, Inc
2018-12-01
$242
Online advertising
Totally Kreative Video LLC
2018-11-01
$150
Production media expenses
Facebook, Inc
2018-11-07
$69
Online advertising
Lucca Grill
2018-10-29
$52
Food
Facebook, Inc
2018-10-22
$50
Online advertising
Google LLC
2018-12-06
$44
Online advertising
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