Long's committee spent the most on radio advertising in the quarter, with 23.5% of this total ($2,600) going to WLPO-FM - LaSalle Broadcasting in Oglesby. Table 1 below shows the distribution of how Long's committee spent its money in the third quarter.
Table 1: Third-quarter spending by purpose
Purpose
Amount
Percent of total spending
Radio advertising
$11,088
39.4%
Billboards
$6,588
23.4%
Fr event - food/drink
$1,534
5.4%
Supplies
$1,444
5.1%
Office supplies
$938
3.3%
Billboard expenses
$869
3.1%
Internet advertising
$866
3.1%
Donations
$756
2.7%
Promotional items
$432
1.5%
Fr event food/drink; room rental
$404
1.4%
Event sponsor
$390
1.4%
Supplies & gift cards
$300
1.1%
Advertising - writing & production
$300
1.1%
Fr event - beverages
$289
1%
Canopy, chairs, anchors
$266
0.9%
Ad books
$250
0.9%
Reporting
$250
0.9%
Phones
$248
0.9%
Dues
$185
0.7%
Utilities
$179
0.6%
Parade supplies
$158
0.6%
Meals
$107
0.4%
Membership
$100
0.4%
Gift cards
$100
0.4%
Office equipment
$84
0.3%
Bureau co. fair
$42
0.2%
Table 2 below shows the top 25 largest single expenditures during the quarter.
Table 2: Largest expenses of the third quarter
Recipient
Date
Amount
Purpose
Key Outdoor
2018-08-17
$6,588
Billboards
WLPO-FM - LaSalle Broadcasting
2018-08-21
$2,600
Radio advertising
Wcmy-am
2018-08-21
$2,052
Radio advertising
WLWF-FM - LaSalle Broadcasting
2018-08-21
$1,950
Radio advertising
WYYS-FM - Studstill Media
2018-08-21
$1,620
Radio advertising
Stone Jug BBQ
2018-07-02
$1,534
Fr event - food/drink
WALS-FM - Studstill Media
2018-08-21
$1,520
Radio advertising
Jack Fm
2018-08-21
$1,346
Radio advertising
Independent's Service Company
2018-08-08
$869
Billboard expenses
Menards
2018-07-03
$867
Supplies
Apple Press
2018-08-16
$432
Promotional items
Softails Grill
2018-08-31
$404
Fr event food/drink; room rental
Flag Source
2018-08-02
$396
Supplies
Facebook
2018-08-31
$369
Internet advertising
Emmatts Marketing
2018-08-21
$300
Advertising - writing & production
Illinois Valley Super Bowl
2018-08-13
$300
Event sponsor
August Hill Winery
2018-09-25
$289
Fr event - beverages
Facebook
2018-07-31
$288
Internet advertising
Walmart
2018-09-04
$266
Canopy, chairs, anchors
St. Bede Abbey Press
2018-08-13
$250
Ad books
The Newberg Group
2018-09-10
$250
Reporting
At&t
2018-08-02
$248
Phones
Walmart
2018-07-02
$212
Office supplies
Illinois Valley Sunrise Rotary
2018-07-09
$210
Donations
Facebook
2018-07-02
$207
Internet advertising
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