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McLean County Times

Tuesday, December 24, 2024

Illinois State launches store offering licensed merchandise for student-athletes

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Paul Kabbes Deputy Director of Athletics/External Operations | LinkedIn

Paul Kabbes Deputy Director of Athletics/External Operations | LinkedIn

NORMAL – The NIL Store powered by Campus Ink has announced the launch of the Illinois State NIL Store, which will provide officially licensed merchandising opportunities to Redbird student-athletes. With every purchase, ISU fans will place industry-leading payments directly into their favorite athlete's pocket.

"Illinois State Athletics is extremely excited to announce our partnership with Campus Ink," ISU Director of Name, Image & Likeness and Community Engagement Brennan White said. "Our NIL department is committed to continuously expanding and growing our VISUALIZE program for all student-athletes across our 19 varsity sports. Illinois State's athletic department is confident this partnership will be a tremendous benefit for our Redbirds and the community that supports us. We want to ensure we provide as many opportunities as we can for our student-athletes to capitalize on their name, image, and likeness."

Part of the NIL Store network, the Illinois State NIL Store team will continuously be onboarding new athletes and developing custom officially licensed Illinois State merchandise drops for individual athletes. Each student-athlete's digital locker room includes a collection of core products featuring t-shirts, crews, and hoodies. The merchandise includes the individual name and jersey numbers of participating student-athletes.

In addition to Illinois State, the NIL Store network of schools includes Illinois, UConn, Indiana, North Carolina, Washington, Purdue, Penn State, LSU, Nebraska, Maryland, Mizzou, Michigan State, Duke, Syracuse, and Iowa State, with many more stores currently under construction.

The NIL Store is trusted by more than 10,000 athletes and 100 schools nationwide to provide high-quality NIL apparel with top payouts for athletes on every sale.

ABOUT CAMPUS INK AND THE NIL STORE

Backed by Mark Cuban, Campus Ink expanded into the Name, Image, Likeness (NIL) space in 2021 and launched the NIL Store as a merchandising solution for student-athletes and schools across the country. The NIL Store operates with the firm belief that every student-athlete has an opportunity to capitalize on their NIL and should earn industry-leading payouts. Campus Ink was founded in 1947 on the campus of the University of Illinois and was reimagined in 2015 with an office in downtown Chicago and a production facility in Urbana where the company handles all its own production and fulfillment.

GoRedbirds.com and the Illinois State Redbirds App: Your sources for Illinois State tickets, Weisbecker Athletic Fund gifts, multimedia content, Redbird merchandise photos and more.

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